HD Packaging Brand Portal
Logo & wordmark
Keep the proportions intact. Use the original artwork, leave room around it, and choose a background with clear contrast.
Typography
Displaay Saans
Your margins deserve
better packaging.
Headlines: 80% line height, −5% tracking.
Use generous spacing around large statements.
PP Kyoto
FORMAT / APPLICATION
OPTIONS / FINISH
Short labels, technical information
and the small details that matter.
Color
Color pairing guidelines
Orange is the accent. Use it for small details. Avoid orange text or large orange backgrounds. Reserve Gravure Olive for sustainability content.
Application
Details stay in this browser. The PDF starts with the front and back artwork, followed by one 100% black plate per finish, with foil areas knocked out of the artwork pages. It keeps the original 1004:650 proportions and includes trim and bleed boxes. No printer CMYK profile has been supplied, so colors remain RGB: confirm size, bleed, paper and color conversion with your printer before production.
Social assets